Dear ,
Welcome to the March edition of 4E Business Builders Newsletter.
I was at the gym tonight before I sat down to draft the newsletter and saw a quote I hope you like.
I was also at a networking lunch today when the topic of discussion was "selling yourself" and in particular we discussed what self doubt prevented us from achieving what they wanted. The overwhelming reason cited was "fear of rejection". Even though everyone could rationalise that it wasn't the individual being rejected, this fear still paralysed about 80% of the audience. My suggestion was that while cold calling may work sometimes, it is preferable to set up your business so that it creates the opportunity for warm calling. So a few thoughts on enticing and encouraging your prospects:
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This month I thought I would change the approach for the newsletter and look at the resources already available to you on the Louern website.
| Briefings - We have published 13 Executive Briefings that are available free for download but do it fast because we will shortly start selling these and free downloads will be unavailable. No 1 Enhancing Business Performance Explores how innovations in strategy, leadership, culture and differentiation drive business performance Demonstrates how Winning Business Strategies translate a vision of future success into profitable growth No 3 Entrepreneurial Advantage in Business Discusses how to profit from innovation whist others wither and perish by application of Whole Brain Technology™ No 4 Transforming Processes into Profit
Addresses the executive dilemma – “How can I possibly achieve more with less?” by focussing on People and Process performanceNo 5 Strategic Differentiation in Professional Services
No 6 Strengthening Leadership, Collaborative Management and Teamwork Culture How insights from the Myers-Briggs Type Indicator® enhance personal and organisational effectiveness. No 7 The Trusted Executive Mentor How personal mentoring enhances strategic thinking and executive performance. No 8 Executive Mentoring – Facing the Challenge of Change Will you be a Victim of History or a Master of Change?No 9 Entrepreneurial Advantage in Professional Services Addresses how to profit from innovation whilst other firms wither and perish by application of Whole Brain Technology™No 10 Application of the Myers-Briggs Type Indicator® to Enhance Personal and Organisational Effectiveness Discusses the benefits of the MBTI® and outlines in house programs designed to meet client specific needs.No 11 Facing the Challenge of Change in the Minerals Industry How to develop effective mine management teams that demonstrate a high degree of collaborative action, mutual support and shared responsibilities for implementing agreed plans No 12 Effective Strategic Planning and Implementation Discusses the application of Whole Brain Technology™ to avoid ‘blind spots’ and ‘strategic voids’ and presents a Strategic Planning and Implementation Framework© developed in association with Michael McLean Regional Director (Asia) WD Scott that integrates Strategic Thinking, Strategic Planning and ImplementationDemonstrates how insights from the Myers-Briggs Type Indicator® enable sales mangers and their teams to gain personal master of the sales proces |
Surveys - We are currently running 3 surveys - If you submit your data to one or all three we will give you 2 hours of consulting time over the phone to say thanks. Not only that, you will also get access to the benchmarked data as soon as you finish submitting your data. To me right now the 4E Business Development survey is the most important. It is new and needs a few people to enter their data to get it going. I am also looking for feedback on the questions. |
| Resources - The tips here are primarily sales/sales management related. Here is a list of what is available |
You can contact Louern directly as follows:
Brad Shields - brad@louernconsulting.com +61-4-07-272-353
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