The third step in the 4E process, Engage is the the traditional sales process but with 4E and SugarCRM the steps are tightly controlled and template based. The resources in this area focus on both sales skills and templates used to control the sales processes.

• Incoming sales calls
• Joint sales calls
• Getting what you want 
• Sales meetings
• Attitude, activity & competence
• Asking & listening
• Information gathering
• Maybes
• Outgoing sales skills
• Proactive sales
• Telephone skills
• Using the phone
• War stories
• Be the best
• Templates